CONTEXT
But, what are the challenges
in doing this?

>500
Number of products. Painful process of plugging into many financial institutions

50+
Financial Institutions.
Elongated process to get onboarded with relevant compliances

Slow Start
Need to build both lead module & integrations make this hard to accelerate

UI/UX
Distributors want an experience which is similar to what they are using

Tracking
Without fast processing of payouts and proper tracking this is hard to scale